Target Audience for Horor

          The target market for a horror film is usually teenagers starting at around 15 and young adults. The target market starts at teens as anyone younger wouldn't be able to view the film because they are too young and most horror films have a lot of blood and violence which would scare a child. Adults are not targeted as they are mature and may not find these films scary anymore and may not find them as interesting anymore. Typically in horror films the protagonist are teens and young adults. They have the protagonists be this age as it attract an audience of the same age as they will feel as they can relate to the characters also they could imagine selves in that situation making the film more scary and enjoyable.

         To some  horror films are perceived as being targeted just at men with the gore, violence and terror but this is wrong. Horror films may be a targeted a little more to men but women are targeted too. Although the stereo typically women are a lot more scared of horror films but this may give a rush to some which other genres do not. Another reason both genders are targeted is because are usually one of the genre chosen to go watch on a 'date' if not a rom-com as the man can provide comfort to the female during the film and get an opportunity to snuggle up.